*As a student at NHH, the only fee you are required to pay is a small semester registration fee. The amount is currently approximately NOK 800 per semester.

About the programme

The study of strategy is fundamentally about understanding why some businesses succeed while others do not. The students learn what motivates people to follow strategic goals, whether they stem from profit-maximizing motives, the desire to contribute to make the world a better place, or simply fulfilling an assignment on behalf of citizens.

Strategic decision-making and implementation involves interacting with other people. Our aim is to engage the students to figure out how to motivate the employees for common goals and steer the organization through major change, find new solutions, solve conflicts, and reflect on ethical dilemmas.

We want to stimulate the students to think carefully about why some firms perform better than others and explore in-depth how the performance differences can be understood and acted upon by mangers, advisors, entrepreneurs, investors or anyone else that needs this insight. In the strategy major, we stimulate the students to think about how the businesses can balance exploitation and exploration and develop dynamic capabilities for the future.

In the strategy major, we have developed four tracks to stimulate the students´ thinking around strategy and management:

• LEADERSHIP AND CHANGE
• DIGITALIZATION FOR GROWTH
• STRATEGIC ANALYSIS AND ANALYTICS
• ENTREPRENEURSHIP

Just tell me how resources are allocated and how you spend your time, and I can pretty much tell what your company´s real strategy is. (Gary P. Pisano, 2019)